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Swachh Bharat Mission

Swachh Bharat Mission
Swachh Bharat Abhiyan, also known as Swachh Bharat Mission is a nation-wide campaign in India that aims to clean the streets, roads and infrastructure of India's cities, towns, and rural areas. It was officially launched on 2nd October 2014 at Rajghat, New Delhi by Prime Minister Narendra Modi, and is said to be in operation till the year 2019. The campaign's official name in Hindi translates to "Clean India Mission" in English. It is India's largest cleanliness drive to date with over three million government employees and students from all parts of India participating in more than 4000 cities, towns, and rural areas, and is a tribute to Mahatma Gandhi. The Mission Coordinator for the campaign is the Secretary, Ministry of Drinking Water and Sanitation (MDWS) with two Sub-Missions within the broad campaign- the Swachh Bharat Mission (Gramin) and the Swachh Bharat Mission (Urban). Aims The objectives of the mission include eliminating open defecation through the construction of toilets and establishing an accountable mechanism for monitoring toilet use. The mission aims to achieve an "open-defecation free" (ODF) India by 2 October 2019, the 150th anniversary of the birth of Mahatma Gandhi. This would be achieved by constructing 90 million toilets in rural India at a projected cost of rupees 1.96 lakh crore (US$30 billion). The mission will also contribute to India reaching the Sustainable Development Goal 6 (SDG 6), as established by the United Nations in 2015. The mission also aims to educate people and create awareness of the repercussions of open defecation, recruiting ground staff that can train and bring about the behavioral change in the mindset of the rural population to use toilets, liquid, and solid waste management and also to lay water pipelines in all the villages across the nation. The volunteers of the Swachh Bharat campaign are called ‘Swachhagrahis’, meaning ‘ambassadors of cleanliness,’ who have promoted Community Approaches to Sanitation (CAS) at village levels. A number of non-governmental organizations (NGOs) such as ‘Swachh Pune,’ and ‘Waste Warriors,’ are working towards the Clean India Mission. There have been previous campaigns that were launched with the aim of cleaning the country, however, they had achieved less success than the Swachh Bharat mission. The Government of India had launched the ‘Total Sanitation Campaign’ in 1999, which was renamed by the then Prime Minister Manmohan Singh as ‘Nirmal Bharat Abhiyan.’ However, this is the first time that the ‘Swatch Bharat Abhiyan’ has become a national priority. The Prime Minister himself had taken the broom to clean the dirty roads in order to inspire all the citizens of the nation to take responsibility for the cleanliness of their surroundings which will ultimately result in a clean nation. The Prime Minister had nominated numerous well-known people from several walks of life to join the movement and encourage the rest of the country to help with it. The PWD was entrusted with the responsibility of disposing of waste from government offices. The Ministry of Railways made their plans of providing with the facility of clean bed-rolls from automatic laundries, cleaning on demand, dustbins in all non-AC coaches and introduction of bio-toilets. The Centre has also decided to use the ‘Digital India’ project in correspondence with the Swachh Bharat Mission to have trash cans powered by solar energy that sends alerts to the crew responsible for sanitation once they are full. ‘Swachh Bharat Swachh Vidhyalaya’ campaign was also launched for a cleanliness drive in schools, which would involve teachers and students. Swachh Bharat Mission (SBM) Mobile app is being used by government organizations to track the progress of the movements.
Source: http://nari.nic.in/join-swachh-bharat-abhiyan



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